Human Potential Accounting (HPA) is a Human Capital consulting firm offering diagnostic assessment tools, HCM business intelligence and consulting.

HPA Director Dr Michael Reddy, former Executive Chairman and founder of ICAS, the international psychological services business, says:

"The last twenty years taught me that companies lose too much money in the management of the risks and costs of employing people, as well as failing to identify the predictive sources of value within the workforce. Often neither the expected gains nor the downside costs are properly measured at all. HPA helps apply disciplines of measurement and management to human capital assets which are analogous to their counterparts in the measurement and management of tangible assets."

HPA and People Resolutions are the two operating arms of Shenley Holdings. They share a common IT, marketing, sales, admin and management platform, and draw on their respective expertise and consulting networks in psychology and HR. They also underpin HubCap Digital (HCD), a Web 2.0 business community and library for professionals in psychology, HR, finance, law and the media, designed to bring together a growing body of human capital understanding and practice in one place.

Dr Michael Reddy and HPA are the sponsor and driving force behind a renewed Accounting for People movement. For more information about AfP 2.0, please click here.

Download our Company Brochure, call 01908 524115 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it for more information.